PRESS
RELEASE
Indiana Adams, creator & host
URL: TodayByTheWay.com
Email: indiana@todaybytheway.com
Phone: +01 737.471.2745
Press release: .pdf
THIS PODCAST IS A MOM’S NEW BEST FRIEND
Hosted by Indiana Adams, once called “the Miss Congeniality of the internet”, Today By The Way is a new kind of podcast.
One morning, after her 20-minute commute to her kids’ school, Indiana stopped to search for a lighthearted podcast for moms that was less than 20 minutes for her drive home. When she didn’t find one, she called on her network of friends to help her dream up Today By The Way-- the podcast designed specifically for busy mothers.
Today By The Way is a quick chat with a fun friend who offers recommendations, encouragement, and community challenges. There’s no guest trying to sell a book or a celebrity promoting their new show. Indiana has no agenda to push, expertise to establish, or services to sell. Often featuring the voices of her listeners, Today By The Way’s mission is to offer a sense of camaraderie, confidence, and convenience to women everywhere. And it’s all done in about 15 minutes each Monday and Friday.
“I created Today By The Way because I wanted to explore what it would be like to try something new; I used to be a blogger, so I wanted to experiment outside of the round-table or guest-centric podcast format and instead try something that feels more like a personal blog.” -Indiana Adams, host
“I love this podcast! It’s all my favorite things rolled up into a 20 minute or less show. Deals, tips, humor, and framed in a way that makes you feel like it was created for the listener’s enjoyment, and not to push an agenda or interview someone who just published a book. It’s perfect for my commute and Indiana brightens my day.” -Jafaro via Apple Podcasts
“I love this new podcast. It really is like a quick chat with your internet bestie. And who doesn’t love that ending? She’s cheering for you. We need more cheerleaders in the world.” -Sclubmama via Apple Podcasts
“I’ve really enjoyed this podcast. Short, sweet, funny and full of encouragement. Listening to Indiana is like chatting with a friend and I look forward to each new episode. I wish it were everyday!” -neonpstudent, via Apple Podcasts
ABOUT THE SHOW:
Independently produced, hosted, and edited by the internet’s bestie Indiana Adams, Today By The Way is the short and sweet podcast for moms who don’t have time for podcasts. On air since December 2, 2019, Today By The Way publishes new episodes every Monday and Friday morning. With over 100,000 downloads since its December debut and landing in the top ten kids & family podcasts on Apple Podcasts on its premiere date, Today By The Way is poised to be every mom’s new favorite podcast. You can find it wherever you listen to podcasts.
INDIANA’S BIO:
Former actor and style blogger Indiana Adams has accepted the role (and outfit) of a lifetime: a minivan-driving, mom jeans-wearing, podcast hosting, suburban mother of four. She is the host of Today By The Way, the podcast for moms who don't have time for podcasts. Her hair is mostly dry shampoo.
